Potcast 136: Shop on Purpose
I’ve received some messages recently from cannabis for wellness consumers really struggling with their shopping experience right now during the shutdown. So I turned to Emma Chasen, founder of Eminent Consulting Services. Emma and I share a similar mission to help people like you take charge of your personal health and healing. And to do that, we need you to know how to shop on purpose. I’m hopeful we can help you get better at dialing in your product selection and dispensary shopping experience.
And a big bonus… Educated cannabis consumers have power! So step into yours and puff puff pass it on.
Don’t miss the resources discussed on the pod listed below.
Thanks and love,
Jo
“After the Show” Notes
L to R: Matt Taylor & Emma Chasen, co-founders of Eminent Consulting
Want to Lobby for Cannabis? Get 1:1 coaching from Emma. DM @emmachasen on Instagram. Or message her through the Eminent Consulting website.
Emma Chasen has a mission to educate people on the science behind Cannabis so that they may take charge of their own healing. After graduating from Brown University in 2014 with a degree in Medicinal Plant Research, Emma went on to coordinate Clinical Oncology trials with the Brown University Oncology Research Group. When her supervisor refused a Cannabis trial in favor of another expensive pharmaceutical drug, Emma quit and headed across the country to Portland, OR.
She found her way to Farma, the popular Portland dispensary that takes a more scientific approach to Cannabis; rejecting the Indica/Sativa binary and instead focusing on chemotypes to determine effect. She began her career at Farma as a budtender and was quickly promoted to General Manager and eventually to Director of Education. In this role, she was able to focus on educational efforts and create a robust training curriculum that focused on cannabis science, product knowledge, and empathetic patient care.
Emma now co-owns and operates Eminent Consulting, a cannabis consultancy that offers educational training programs for cannabis industry professionals and lay enthusiasts. She helps brands develop educational marketing collateral and ongoing educational programs to further elevate their brand presence in a competitive industry. She also helps struggling cannabis business owners with business organization and sets them up for success in the competitive adult-use market. Emma continues to seek ways to spread cannabis education through consulting, writing, speaking, and teaching.
ONLINE CANNABIS COURSEWORK
Expand your cannabis knowledge simply for your own edification as a consumer. Or as a way to prepare yourself to join the cannabis industry.
Emma and her team are offering Casually Baked listeners 10% OFF all Eminent Consulting online courses with the code: CASUALLYBAKED
Click the button below to find the right cannabis course for you. And remember they have new coursework releasing soon. Knowledge is power. Happy learning!
Connect with Jo on Social: @casuallybaked on IG, FB, Twitter
PERSONALIZED CANNABIS LIFESTYLE COACHING
This 2020 rollercoaster is causing a lot of people to reevaluate their health practices, so anyone considering themselves a ‘non-medical consumer” that’s still seeking health-savvy guidance, reach out, and let’s chat!
As a cannabis lifestyle guide, I can help you incorporate plant medicine into your daily routine in a meaningful and repeatable way. I’ll help you find accessible solutions for things like restful sleep without morning grogginess, anti-inflammatory recovery, or managing your stress while still being a highly responsible parent. I share my tips and tricks for walking the natural wellness walk and aging gracefully if you’re into that sort of thing.
A customized 1-hour cannabis lifestyle session is $200 and you’ll walk away with actionable steps based on your specific situation and lifestyle.
Click the link below or the gray schedule appointment button at the top of the page to set up your personalized cannabis lifestyle coaching session.
I look forward to working with you.
Kumbaya and cannabis,
Jo
P.S. Potcast Patrons receive 10% off all coaching sessions and access to bonus content. You support Jo, Jo supports you… it’s a win-win sort of thing. Learn more about becoming a Potcast Patron by clicking the link below.
CANNABIS FOR WELLNESS GUIDANCE
If you’ve embraced the cannabis for wellness lifestyle, you might want to understand more specifically how to use cannabis alongside Mother Nature’s other plant medicines. If that sounds interesting to you, consider working with a naturopathic doctor like Dr. Shena Vander Ploeg.
In Naturopathic Medicine, everything is connected.
Naturopathic medicine is a distinct primary health care profession, emphasizing prevention, treatment, and optimal health through the use of therapeutic methods and substances that encourage individuals’ inherent self-healing process. The practice of naturopathic medicine includes modern and traditional, scientific, and empirical methods.
Do You Need a Cannabis Doctor?
It’s important to remember that specific medical questions and treatment should be addressed with a doctor or nurse practitioner - one with cannabis education and training to go along with their medical license.
If you don’t know any, you can start here. Telehealth calls are available in all 50-states.
SETTING A HIGHER STANDARD
The Cannabis Certification Council (CCC) is a nonprofit standard holding body focused on providing consumer and industry education, transparency, and choice in the cannabis industry. Through their #Whatsinmyweed campaign and the Cannabis Sustainability Symposium the Council has become a leading advocate for clean, ethical, and sustainable business practices in the cannabis industry.